What’s the Color of the Year? / Fashion

As a person who follows fashion, I’m always surprised at how trends materialize. I sometimes suspect that one winter night in 2003, all the shoe designers banded together and said, “From now on, everything will be pointy.” Or perhaps all the women’s-wear designers had a secret conclave where they decided that 2008 would officially be the Year of the Leggings. It’s amazing that from such a diverse bunch of designers, there seems to come an eerily similar group of styles, patterns, colors, and cuts.

Enter Pantone, a company that mostly provides color-matching services to makers of fabrics and textiles, printers, clothing manufacturers, and other design professionals. Its swatches allow designers to compare and standardize colors on products that were made on different equipment from different dye lots. At the end of 2009, Pantone announced that the 2010 Color of the Year...

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